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How Mad Dog LAX Builds 10 Weeks Of Practices In An Hour
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Article
This video features Mike Hungerford from Mad Dog Lacrosse discussing how they use the Just Play platform to manage coaching, player development, and regional expansion across the United States.
Key takeaways include:
Coach Development as a Priority: The organization focuses on empowering their coaches—many of whom are part-time—by providing them with high-quality resources and consistent training standards (0:01-0:42).
Operational Efficiency: Using Just Play, administrators can disseminate drills and practice plans in a "downward pyramid" structure. This allows them to manage training for over 150 coaches across multiple regions, saving significant time—the speaker notes they can now build 10 weeks of practice plans for an entire region in under an hour (1:17-1:37, 2:42-2:56).
Consistency and Alignment: Rather than needing every coach to be identical, the goal is to keep everyone in the "same chapter" of their curriculum, ensuring that players receive valuable coaching regardless of their specific team or location (0:45-0:51, 2:18-2:34).
Recruiting Value: The organization uses their structured, tech-enabled coaching approach as a competitive advantage to attract players and parents, signaling that they have a professional "coach the coaches" philosophy (3:17-3:30).
